In the morning news on October 29, Beijing time, it was reported that recently, the American social network giant Facebook faced the whistleblower Hogan’s revelations and media exposure, and encountered greater pressure from the U.S. Congress. In addition, the company is also experiencing the U.S. federal government. The government’s antitrust investigation.Against this background, Facebook founder Zuckerberg recently made a “counterattack” move. In an event on Thursday, he accused other technology companies of charging high commissions and restricting consumers’ right to choose.
Zuckerberg on Meta Universe: Facebook Meta Universe will cost $10 billion this year
He said that although Facebook is a large technology company with billions of users, the company also felt helpless when developing other platforms.
Zuckerberg said that living under the rules of other mobile platforms has allowed himself to change his views on the technology industry. “The most important thing is that I have begun to realize that the lack of options and high commissions are inhibiting innovation and preventing people. The development of new things hinders the development of the entire Internet economy.”
In recent years, many mobile Internet developers criticizedAppleWith the implementation of a monopoly on the Google App Store, Zuckerberg’s above-mentioned language is very similar to these criticisms, but he did not name it.
Previously, Epic Games, the developer of the well-known game “Fortnite”, has sued Google and Apple, accusing the two companies’ mobile stores of charging unreasonable commissions for downloaded software. Recently, a US court made a ruling against Apple. The court stated that although the Apple App Store does not constitute an exclusive monopoly, it must stop forcing external developers to use Apple’s own in-app payment services in the future.
On the same day, he also announced an important news that the company’s name will be changed from Facebook to “Meta”. He emphasized the company’s “different route” from other technology giants. “We want to serve as many users as possible, which means continuing to work hard to make the company’s services cheaper, not more expensive.”
Zuckerberg said that Facebook will continue to support the so-called “sideloading” in the future, that is, allowing users to obtain software outside of the core app store, “instead of forcing users to discover software or users through the Quest store.” (Quest is Facebook Software store for virtual reality hardware).
Zuckerberg’s statement is in sharp contrast with Apple’s policy. Currently, Apple prohibits sideloading behavior on the iOS platform, believing that this will affect system security. In addition, Google allows side-loading operations on the Android platform.
Turn consumers into creators
At the “Facebook Connect” conference on Thursday, Zuckerberg made the above statement. He also announced a grand plan for the company to develop Metaverse, a virtual reality world for people to communicate and communicate on the Internet.
In addition, in the keynote speech, Zuckerberg said that in the past few years, Facebook has been a bit low-pitched. As we all know, Facebook suffered a “Cambridge Analytica scandal” because it failed to protect consumer privacy and was fined $5 billion by the US Federal Trade Commission. The outside world criticized Facebook for amplifying fake information, fake news and conspiracy theories, such as “the United States’ 2020 presidential election was stolen” and so on.
Zuckerberg said that he realized that it is not enough to develop products alone. Facebook needs to build an ecosystem so that millions of social media users are not just consumers, but as content creators and developers. There are opportunities for future development, and you can get rewards through your own work.
Draw the line
The media pointed out that Zuckerberg’s attacks on Thursday appeared to be aimed at external mobile operating systems, such as Apple iOS and Google Android, but he did not mention the names of specific companies or platforms that day.
At present, the US technology industry is facing high pressure from the government’s anti-monopoly, and many of Facebook’s products have been accused of unfair competition. The media pointed out that Zuckerberg’s above statement seems to be trying to “draw a clear line” between himself and other technology giants. It is worth mentioning that it is not uncommon for Zuckerberg to criticize mobile platforms, and his relationship with Apple CEO Cook has always been tense.
Long-term disagreement with Cook
In the past, Zuckerberg and Cook clashed on some strategies, but the two have always avoided naming and accusing each other. After the Cambridge Analytica scandal, the media interviewed Cook, if he encountered the same problem as Zuckerberg, how would Cook deal with it. Cook replied: “I will not fall into this situation.” In a later speech, Cook criticized Facebook’s business model for collecting user privacy data to implement targeted advertising, and using algorithms to amplify certain information, even leading to Violent activities in real society.
Zuckerberg said that the company still needs to finalize the details of how to charge developers in the Meta’s ecosystem in the future. He also said that although the company’s goal is to provide a variety of services at low prices, the company needs to maintain higher costs for a certain period of time to ensure that there will not be too many losses during the life of the plan.
At present, Google declined to comment on Zuckerberg’s statement, and Apple has not yet made a statement.