Meta VP of Creative Jimmy Stone spoke about the partnership experience, he noted.
For die-hard moviegoers, proving how well you know the content can be as entertaining as the content itself. On the Meta platform, entertainment properties enable true interaction, giving audiences new ways to celebrate and immerse themselves in the content they love. We’re excited to continue working with our entertainment partners to explore and grow their ways of building participatory experiences with their fan communities at the center.
Users can get callsigns for the latest movies through AR mini-games on Messenger and Instagram. Payback callsigns and Maverick callsigns can be obtained by answering one question and ten questions, respectively.
If you want to enter the “Top Gun Flying School” mini-game, on the Facebook page of the “Top Gun” video (https://www.facebook.com/TopGunMovie/) and click the Send Message button. Or send a DM to TOPGUNMOVIE on Instagram to enter the mini-game.