Previously, Nothing had decided to put the first batch of 100 Phones (1) on the StockX auction. Now, we’ve learned that the first devices will be available on an invite-only release strategy.
Inside phone (1) Nothing Series #2（via)
The video details the design and manufacturing process of Nothing Phone (1), such as the use of recycled aluminum. However, near the end of the video (at 13:20), sharp-eyed people discovered leaked information about the invitation system.
It is reported that, as a start-up with limited scale and capacity, doing so will help to sell products faster without having to wait until a large amount of inventory is accumulated before shipping. In addition, this strategy ensures that the active people in the community are the first to start, and after collecting enough feedback, the sale will be released.