The price of Japanese tape players has increased by 5 times: the demand for middle-aged and elderly people is huge
According to AucFan, which operates an auction information retrieval website, the winning bids for tape players in 2019 are mainly 5,000 to 7,000 yen, and will rise to around 9,000 yen in 2022.The middle-aged and elderly men who are the target customers have a high income level, and it is easy to buy collectibles at high prices out of hobbies.
In addition, the sales of cassette tapes in the United States are also recovering rapidly. According to statistics from the American research company Luminate, the sales of tapes in the United States in 2021 will be 340,000 boxes, doubling from 2020 and the highest level since 2015. Some singers who are popular with young people also choose to release their songs on tape.