Recently, the veteran online literature website Jinjiang Literature City announced that it will take the initiative to start the age-based recommendation of works on the site, and make a reading recommendation system for different ages according to different tags, types and other characteristics of the works. It is the first time in the industry to implement classification of online literature works.An industry insider told a reporter from the Securities Times that the implementation of classification of online literature works is of great significance to the development of the online literature industry and can solve many difficulties faced by the industry; but at the same time, there are many problems to be solved for the classification system to be implemented and function.
Explore the classification of web documents
Jinjiang Literature City is a well-known female-oriented original literature website in China. According to the Jinjiang Literature City announcement, the ratio of male to female users is about 9:91, and users aged 18 to 35 account for 84%.
The announcement shows that the purpose of this classification of Jinjiang Literature City is to keep inappropriate content away from some readers who are immature in mind, while protecting minors, while leaving adults with a more comfortable reading space. The core of the grading is to make a reading recommendation system for different ages.
Zhu Yu, editor of a domestic leading web site, told reporters that in recent years, the number of domestic web works and audience groups has increased significantly, and some works have caused some controversy inside and outside the industry. The industry has been discussing the classification system. But progress is slow.
“Jinjiang Literature City’s exploration of the classification model is a good start for the industry.” Zhu Yu told reporters that in addition to the social responsibility factors mentioned in the announcement, Jinjiang Literature City’s initiative to explore classification this time may be different from the past many times. Violation is related to fines.
Related reports show that in the past few years, Jinjiang Literature City has been punished for many violations of laws and regulations. For example, in October 2020, Jinjiang Literature City was interviewed in accordance with the law and comprehensively rectified within a period of 2 weeks due to its lax audit control, ineffective performance of its main responsibilities, and failure to fulfill its management obligations for the information released by users.
Lin Yuan, an online writer, believes that it is necessary to measure the classification of online articles. “The age coverage of online articles readers is too wide. There are many lower-grade students whose values and worldviews have not yet formed. Some online articles suitable for adults are considered by minors. People are not necessarily suitable, so they need to be graded.”
“In the past, the online literature industry has developed savagely for too long. Although many departments continue to promote the’net clean operation’, there is still a trend of piracy in the industry, all kinds of chaos are emerging, and the amount of online literature updates is large, and the review must not be published. The books are so meticulous, it is normal for some members of the public to be uneasy about online works.” Lin Yuan said.
The path of operation is not clear yet
In fact, as early as 2011, some online literature writers proposed to establish a classification system for online literature, but since then, the classification of online literature has remained at the stage of discussion. Zhu Yu believes that if the exploration of Jinjiang Literature City can produce positive results, the classification system may be promoted and applied throughout the industry in the future.
However, at this stage, there are still many problems to be solved on how to implement the classification system. There is still a long way to go before it really works. In the announcement, Jinjiang Literature City also stated that this will be a long process.
Regarding the specific implementation of the classification, the Jinjiang Literature City announcement mentioned that it would recommend reading for different ages according to different labels, types and other characteristics, but did not mention other specific measures.
Zhu Yu told reporters that at present, each platform has its own review standards, and different content corresponds to different review standards, some are loose, some are strict.
Zhu Yu guessed that under the grading system, the content of different review levels may be distributed to different people, and the channels and recommendations that can be uploaded are also different. “For example, the banner and homepage of the APP may only be able to upload content with a high review level. ; Some audit-level content cannot be distributed to minors.”
There are also practitioners who believe that in the current environment, it is more difficult to explore the classification by a single platform. “Current movies,televisionThere are no ratings for the dramas. Although it is necessary to grade online texts, the effect is estimated to be relatively limited. Lin Yuan told reporters that in the long run, the classification of online texts is feasible and beneficial to the development of the industry, but he is not very optimistic about the short-term effect.
Some authors believe that if you want to recommend works based on age, the first thing you must solve is the real-name system, but at present, even the real-name system has not been fully implemented in online text reading. If the platform only pops up a window to remind a certain work that it is not suitable for minors to read, without compulsory measures, the classification may become a mere formality. If it is enforced, even if it is as strict as the game industry, there are players who can bypass the management. How much effect can the system of the web platform play?
“Grading is not a platform’s work. To achieve the desired effect, everyone must participate together, including other web-based platforms and non-web-based platforms, all of which need to be linked.” Zhu Yu said.
The income of online writers depends on the readership to a certain extent. Will the implementation of the grading system affect the income of authors? In this regard, Lin Yuan believes that, on the one hand, the management of online literature has been relatively strict in recent years, and most creators have been relatively standardized when creating, and the classification will not have a significant impact on the scope of their creation.
At the reader level, Lin Yuan believes that the grading audience may be slightly narrowed, but no author itself can “take all readers”, so the overall impact will not be too great.
“The grading of online articles is conducive to the improvement of the quality of online articles to a certain extent. In the context of increasingly stringent audits in the online article industry, the grading of online articles is more conducive to the development of the industry. And after the classification, you may be more aware of which topics have restrictions. , You can also have a clearer positioning of your own readership when creating.” Lin Yuan said.