Morgan Stanley: The delivery cycle is shortened, and Apple’s iPhone supply is gradually improving
However, due to semiconductors (including those used iniPhoneSemiconductors) continue to be short, some people worryAppleWhether it can supply enough products to meet the needs of its customers. There have even been reports recently that Apple has changed the use of tablet components for iPhone 13 production.iPadProduction methods.
However, recently there is new evidence that the supply of iPhone is improving, which may greatly alleviate consumers’ concerns about product demand and increase Apple’s sales data.
Regarding the iPhone market, Morgan Stanley analyst Katy Huberty said that many technology companies are still struggling to cope with the supply chain disruption caused by the new crown epidemic, but there are signs that there have been some signs of stabilization in recent weeks.
Huberty said: “Recent investigations show that the supply of power management ICs (integrated circuits or microchips) and global camera modules for the iPhone 13 Pro and Pro Max is improving. (This) indicates that iPhone production may occur in November and Continue to improve in December.”
This is good news for Apple and may to some extent alleviate the impact that the company said the parts supply chain problems will bring. In October, when Apple announced its fourth-quarter financial report, the supply chain shortage had an impact on company sales of $6 billion, and this number will increase this quarter.
In contrast, in the first quarter of the previous fiscal year (including sales during the holiday season), Apple’s iPhone revenue (including the new iPhone 12 at the time) contributed US$65.6 billion to the company’s total revenue of US$111.4 billion. .
According to Huberty’s survey, as of November 23, 67 days after the iPhone 13’s pre-sale, the lead time for the iPhone 13 Pro and Pro Max is 19.5 days. Huberty said that at this point in the sales cycle of the device, the delivery time is “the second strongest among all (iPhone) models in the past five years”, which has fallen by 7 days since the beginning of November. Huberty also said that the lead time for iPhone13 and iPhone13 mini is also shortening.
Huberty said: “All this leads us to believe that the iPhone was negatively affected by production in October. However, the data for November should show an improvement.”
While Huberty is evaluating iPhone supply, JPMorgan Chase analyst Samik Chatterjee also pointed out on Tuesday that there is increasing evidence that Apple’s iPhone shipments in China in October reached a record level.