Are you sure it wasn’t from a mother? Don’t say it, there is really a mystery here.
Also from this posterJD.comFrom the product details page of the product, there is no difference in appearance except that the back cover part has become the icon of “TD Tech”.
A colleague said by the side: “Let’s change itHuaweiThe shell, is it impeccable? “
We can’t take a good look at what’s going on with this TD Tech M40… So I decided on the spot, buy it! Make an appointment to place an order!
When the real machine is in hand, I will give you a wave of detailed evaluation and interpretation.
How should I put it, it looks like a rebrand of the Mate 40, but there is no Hongmeng, no Kirin chip, no Leica… But it has 5G!
From the current introduction, the M40 is positioned as a 5G flagship performancecell phone, a total of three colors of white, silver and black are provided (even the color names are the same).
The chip is equipped with the MediaTek Dimensity 1000+, which is roughly similar in performance to the Qualcomm Snapdragon 860, while the Mate 40 uses the Kirin 9000E… Isn’t the gap a bit too big? !
If it is replaced by the Kirin 990E of the Mate 40E, the chip of TD Tech is still slightly improved.
Fast technology mobile phone SoC ladder diagram
Let’s take a look at the other configurations of this phone:
6.5 inch 60 Hz (up to 90 Hz)YOU ARE surfaceThe screen, dual speakers, 4200 mAh battery and 40 W fast charge, the specifications of the rear three-camera lens module are almost not much different from the Mate 40.
At present, TD Tech M40 is available in 8+128G and 8+256G versions, and the starting price is 3999 yuan on Jingdong Mall.
how to say? As a mobile phone configuration in 2020 (probably), there are a lot of Mate 40s with a higher price of 4,000 yuan to choose from on Xianyu… Even if we just want to buy 40 Pro, it is not expensive.
In contrast, this thing is expensive and not cutting-edge. Tony thinks that the TD Tech M40 is likely to hit the street again.
Looking at it, it seems that this phone is really super like Huawei, right? Does anyone think that this is a domestic “cottage” manufacturer that popped up in nooks and crannies?
In fact, TD Tech really has a “blood relationship” with Huawei…
In November last year, they had launched a phone called TD Tech N8 Pro, which is very similar to Huawei’s Nova 8 series.
The case is solved, Mate40 = M40, Nova 8 = N8… I guess TD Tech’s third mobile phone should be called “TD Tech P5”.
anyway,At that time, TD Tech took off the N8 Pro not long after, according to their statement, this phone was aimed at large-scale corporate purchase orders, rather than retail business for ordinary consumers.
Their official personnel also admitted that their product components are all sourced from Huawei.
So the question is, what kind of company is TD Tech? In the cognition of many people, this name has never been heard before, so why did it suddenly become associated with Huawei.
According to the data from Tianyancha, TD Tech is wholly-owned by a company named “TD TECH HOLDING LIMITED”, which was incorporated in Hong Kong, China in 2003.
The current legal representative of this company is Xu Zhijun…and this person is also one of Huawei’s vice-chairmen.
Check again,The predecessor of TD Tech was actually a joint venture between Siemens and Huawei. At that time, Siemens’ shares accounted for 51%, and Huawei’s shares accounted for 49%. Later, Siemens sold its shares in TD Tech to Nokia, so Nokia became the largest company. shareholder.
Therefore, TD Tech is actually a joint venture between Nokia and Huawei.
According to the agreement reached at the beginning of the two parties, Siemens and Huawei invested part of their employees to form a new company. At the same time, the company’s CEO and CFO were assigned by Nokia Siemens Networks, and Huawei was responsible for the COO.
They moved all the TD-CDMA (3G mobile communication) technology research and development of Nokia Siemens Networks in Europe at that time to this company, which also laid the foundation for TD Tech’s early business development direction.
Of course, this model is not very smooth. Although everyone cooperates and works together, there are relatively few core technical patents that should be hidden and tucked away.
Shareholders are also competitors, I understand.
But this dishonest way of cooperation affected the company’s business development at that time. Seeing that the invested funds did not get enough returns, Huawei could not sit still.
In 2008, they discussed with Nokia Siemens Networks and decided to take over TD Tech’s affairs independently. For this reason, the management team assigned by Nokia Siemens Networks was changed from top to bottom, and most of them were replaced by Huawei internal personnel. 3G wireless network communication technology.
After being forcibly “corrected” by Huawei, TD Tech’s market share at that time increased to a certain extent, but it still did not reach the level of the first echelon, such as ZTE.
The problem is that within a few years, the 3G network began to be replaced by 4G, and TD Tech had no choice but to change its business direction.
Fortunately, relying on the technology accumulation under the 3G network, TD Tech began to provide industry private network communication services to the government, enterprises and other institutions and units.
That is,People who play the B-side are two different things from the general mobile phone manufacturers who play the C-side.
And we can not say that TD Tech has no technical strength at all.
In addition to shifting the strategic focus from 3G standards to industry private networks, they have also developed Witen, a broadband multimedia digital trunking solution, and a commercial customized version built on LTE (a transition technology between 3G and 4G). terminal program.
And this solution called Witen is actually somewhat similar to the current Internet of Things. It is a mobile communication system that can remotely command and dispatch, control the normal operation of machines, support video and voice calls, and emergency security.
Or you can treat it as a professional customized version of the company’s in-house IoT…
These businesses of TD Tech are generally widely used in heavy industry, large enterprises or government departments, such as power plants, petrochemicals, public security departments, airports and ports.
In 2019, they were the first to release and apply 5G technology in the field of industry private networks and broadband digital clusters.
But after all, TD Tech is not a company unilaterally controlled by Huawei, it only has a relative right to speak. Don’t forget that Nokia itself also has some competition with Huawei on a global scale, so TD Tech’s shareholders actually seem to be in a rather “uncomfortable” state.
This also makes their business always in a situation of “more than enough”. It seems that the technical background is very strong. When it comes to domestic communication terminals and broadband digital trunking business companies, the popularity of “Hinengda” is even higher.
There are several bigwigs claiming to be TD Tech employees on Zhihu, saying that the technology and marketing channels they can use currently mainly rely on Huawei, while another major shareholder, Nokia, does not seem to have any plans to share technology with TD Tech.
It can also be seen from the side that TD Tech has formed an inseparable relationship with Huawei over the years.
Today, not only Xu Zhijun, but also Yan Lida, He Haipeng and many other president-level executives from Huawei have become directors of TD Tech.
Including Deng Biao, the current CEO of TD Tech, although it seems that he has nothing to do with Huawei now, he is actually an uncompromising veteran of Huawei.
Deng Biao joined Huawei in 1996 and has been holding various president positions in different departments. In 2012, he became Huawei’s senior vice president… It took another four years before he was transferred to TD Tech as CEO.
After that, they began to fully enter the IoT market, and also set up a research and development base in Chengdu to specialize in product solutions in this field.
However, it should be noted that the chairman of TD Tech is currently the legal representative of Nokia in China~
so,It is not appropriate to say that he is Huawei’s own son, half of his son is more accurate.
It is precisely because of this that TD Tech can justifiably use Huawei’s chips and technologies, and at the same time launch a “copycat machine” of the Mate 40.
In other words, from the perspective of shares, TD Tech should actually be regarded as an industry under Nokia, so it was not directly affected by Huawei’s sanctions.
You can think that this is another “curve to save the country” by Huawei. After all, releasing its own “5G mobile phone” in a way similar to “outsourcing” can only be said to be a way.
However, they have also used Huawei’s old models before, equipped with their own flagship security and customized industry terminal systems, and then found the government, enterprises and operators to purchase in batches.
Let’s just say that Huawei’s new model seems to be without TD Tech. However, although consumers do not recognize it, TD Tech also has no shortage of people to pay.
Tony also thought of a question: Does the M40 use the Dimensity chip just mean that even if it is operated through TD Tech, Huawei’s supply chain troubles are still unsolvable for the time being?
As far as products are concerned, you may be able to accept the appearance of “matryoshka dolls”, but there is a high probability that you will not accept products such as the M40 that do not match the configuration and price.
What’s more, the domestic mobile phone industry is already involution, OV,MilletIn the range of 4,000 yuan, which of various manufacturers is not a product whose performance looks like it can crush the TD Tech M40?
All in all, even if TD Tech is really Huawei’s own son, just by the name of “5G”, it wants to make consumers pay for it? Nor is it realistic.
You don’t even have the Hongmeng system with Huawei’s logo… If it is positioned at the mid-to-low end, it may not be bad, but as soon as it comes up, it looks for the flagship series.
Don’t you think it’s easy to suffer a loss by taking too many steps?