Amazon’s “A League of They Own” reboot earlier this summer began introducing the policy to combat the “bombing of reviews” against the show’s political stance.
For longtime fans of Middle-earth, however, Prime Video is taking the same “negative review” approach to The Rings of Power.
For viewers familiar with Tolkien’s The Lord of the Rings, the show re-enacts “too much” from a different perspective than the movie (set in the Second Age). Politically Correct” Middle-earth.
On the one hand, some people are distressed that the film and television industry has increasingly pursued “representative” casting in recent years. Amazon, on the other hand, claims the series drew 25 million global viewers on its premiere day — a new record for the Prime Video platform.
But even as Amazon struggled to stem the flood of bad reviews on its own platform, the giant couldn’t stop the show from being bombarded on other sites.
For example, Rotten Tomatoes and IMDb, which is also owned by Amazon, have a score of only 34% for the former and only one star (24.7%) for the latter.
In fact, as early as 2019, Rotten Tomatoes attempted to address this issue by deploying “verified reviews” — first having users prove they’ve read what they’re reviewing.
At the same time, the platform has also started blocking users from “advance reviews” of unreleased film reviews. Although the effect is limited, it at least shows its positive response to the flooded “Captain Marvel”, “Black Panther” and “Star Wars: The Last Jedi” and other works.